เรียกได้ว่าเป็นการจับ Character × Fashion × Function มารวมกันในแบบที่ทั้ง “น่าสะสม” และ “ใส่ได้จริง”
OWNDAYS & POMPOMPURIN Series 2 วางจำหน่ายแล้วตั้งแต่วันที่ 6 สิงหาคม 2569 ที่ OWNDAYS ทุกสาขา ยกเว้นสาขาในเอาท์เล็ท และ OWNDAYS Online Store โดยสินค้ามีจำนวนจำกัด
When Cuteness Becomes Everyday Fashion: OWNDAYS x POMPOMPURIN Series 2 Celebrates 30 Years
Pompompurin is stepping back into the world of eyewear as OWNDAYS celebrates the beloved Sanrio character’s 30th anniversary with OWNDAYS & POMPOMPURIN Series 2.
Featuring seven designs, the collection takes classic Boston and Wellington silhouettes and adds subtle Pompompurin and Team Purin details throughout the frames.
Creamy Model brings caramel-inspired sweetness; Jiggly Model pairs a Boston silhouette with Pompompurin and Bagel; while Retro Model draws inspiration from Pompompurin’s iconic brown beret.
One of the functional highlights is Stroll Model, featuring SNAP LENS technology that allows the eyewear to work as both optical glasses and sunglasses.
Friends Model, meanwhile, brings Pompompurin and the Team Purin gang together in a rounded Boston design, with selected styles available for both adults and children.
Exclusive accessories including a Pompompurin microfiber cleaning cloth and a 2-in-1 eyewear strap with a metal character charm complete the collection.
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What makes this collaboration work is the balance of Character × Fashion × Function. Instead of making the character the entire design, OWNDAYS uses classic eyewear shapes as the foundation and adds playful details for fans to discover.
The result feels collectible without sacrificing everyday wearability.
OWNDAYS & POMPOMPURIN Series 2 has been available since August 6, 2026, at OWNDAYS stores in Thailand, excluding outlet locations, and via the OWNDAYS Online Store. Quantities are limited.